Music Choice will countdown the top 100 music videos of 2015 with the multi-platform video and music network’s 4th annual special called MC 100. For the first time ever, the special will be broken up into four consecutive nights with each part being 1 hour long. The full catalog of thus year’s biggest huts from today’s hottest artists. MC 100 will air on Music Choice Play, the music video, lifestyle and entertainment network for Millennials, starting 11/24 and run through 11/27 at 8/7c, before being made available on Music Choice’s audio channels, On Demand, and on the app-in its entirety-on November 27th. ANTM: British Invasion winner and host of Music Choice’s The Weekend Countdown, Sophie Sumner, will serve as the host of this year’s show.
The MC 100 list s a curated collection representing the biggest songs and videos that have aired over the past year across all MC platforms, including the channels, On Demand and MC Play. This year’s list of course includes many of today’s longtime fan faves but was unique in that many new artists were represented.
Unlike other “Best of…” or year-end round up lists, MC 100 is aggregated using MC’s extensive data impressions from TV, online and viewer interactions. Mirroring MC’s consumer experience, a song’s ranking on the MC 100 list is determined by the number of MC Video on Demand orders by users, its rotation on MC music channels, viewer interactions and requests via MC’s viewer cultivated linear channel MC Play and the artist’s impact on pop culture through social media. With over 50 million listeners and 1.1 billion video views, MC is the ultimate destination for the best in music and video content and illustrates what songs and videos consumers actually want to hear or see rather than what programmers tell them they should hear or watch.
“As the only year-end list to combine song plays, music video requests and fan engagement to curate its rankings, ‘MC 100’ is arguably the definitive list of what people want and are listening to. In short, ‘MC 100’ is the only place to find out the most popular hits of the last year,” said Damon Williams, SVP of Programming Strategy and Partnerships at Music Choice.
Leading into the launch of MC 100, Music Choice will roll out exclusive video content of artists on this year’s list talking about their hit songs and will also present this year’s outstanding artists with special awards such as “#1 Song,” “Best New Artist” and “Top Artist” among others.
For more on Music Choice, log onto their website.